Tyler, The Creator, is the frontman of West Coast hip-hoppers Odd Future (Wolf Gang Kill Them All). Far beyond the boundaries of the rap genre, the ten-member collective made a name for itself as a futuristic blueprint of reference-open hip-hop that knows no bounds, from electronic music to horror quotes to punk rock-like live shows.

Led by MC and producer Tyler, The Creator, the group brought together talent from various backgrounds, following old models such as N.W.A and Wu-Tang Clan work together on sound and visuals. With pleasant consequences: All major labels in the U.S. are vying for the collective and its members. In this bid for the hip-hop hype of the decade, XL Recordings secured the rights to Tyler's solo album "Goblins.